Adobe Road's New Facilities


Early in 2017 Adobe Road Winery closed on the purchase of a property located on the riverfront of Historic Downtown Petaluma. This spectacular location is to become the new home of all Adobe Road Winery operations. The facility will include a state-of-the-art production facility, a welcoming yet luxurious tasting room, a Wine Country visitor center, a commercial kitchen, high-end banquet facilities, a car museum, riverfront decks and much more.

The new building will overlook the beautiful Petaluma River in this quaint, historically-preserved western town. The Petaluma City Council has developed the downtown area into a vibrant and exciting oasis of commerce and community. This lively Wine Country city has hosted a number of classic films such as American Graffiti and Peggy Sue Got Married, to name a few. Strongly inspired by its rivertown heritage, Petaluma has become one of the economic drivers of Sonoma County. The addition of our beautiful new winery project could not have come at a better time in the growth of this amazing city.

It is anticipated that Adobe Road’s new facility will become a premier retreat in this “gateway” to wine country. Adobe Road will become one of the closest winery destinations to San Francisco. Development of the SMART Train station just blocks from the winery structure also provides amazing opportunity. With the new mass transit in place and the proximity to this major metropolitan area, corporations, wedding parties, and groups of touring guests will utilize the winery for large gatherings and festivities.

Currently, the winery is serving its guests at its interim tasting room in the Great Petaluma Mill just around the corner from the future location. With an ever growing family of customers, numerous awards, and the healthy relationships that Adobe Road has built with so many Sonoma and Napa County growers, the New Adobe Road Winery home is destined to make a big splash!

Learn more about the project in this informative presentation.


Greeting from Kevin Buckler

 

Positive
projections
from
Petaluma


Wine Club Growth 2015 - 2017

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The acquisition of new Wine Club members has been steadily increasing month after month since making the move from Sonoma to Petaluma. The relocation partnered with numerous awards in the last 6 months has bolstered DTC sales and set a trajectory exceeding what was initially anticipated while in our interim Tasting Room location at the Great Petaluma Mill.


Sales to Distributors

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Sales to Distributors has more than doubled in just the first 8 months of 2017 to 406k. Sonny Martin our National Sales Director, has partnered with Kevin on the road to close some very significant deals with some of the industry's most notable distributors.


Award Winning Wines

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Adobe Road Winery aligned with Disney and Hollywood Records recently to produce a premium promotional leave-behind piece to promote the top-10 single Reminding Me by Shawn Hook with Vanessa Hudgens.

Concept Renderings

Click on images to zoom or view as slideshow


Location Images

Video

Petaluma Tasting Room Grand Opening

 

Welcome to Petaluma

 

Tour of New Site - Early Stages

 

News

Adobe Road Winery and Basin Street Properties are Bringing Large-Scale Development Projects to Petaluma's Riverfront.

Petaluma has come a long way since its early days as the egg capital of the world. For well over a decade, the city and residents have been proactively working to revitalize the downtown area while perserving as much of its historic charm as possible.
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Downtown Petaluma wine tasting room gets approval

The Petaluma Planning Commission voted swiftly and unanimously on Tuesday to approve a permit for Adobe Road Winery’s tasting room at The Great Petaluma Mill, 6 Petaluma Blvd. North. It will be downtown Petaluma’s second wine tasting room, and the first serving a wide variety of wines.
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Adobe Road Winery Facility: Progress Report

We are eager and excited to open the doors of our new satellite Tasting Room in the Great Petaluma Mill, in the very heart of Historic Downtown Petaluma. This will be our cozy home while development and construction begin on the new headquarters facility, just around the corner. Final licensing and approval are close to completion, and we can’t wait to see some new and familiar faces stopping by to taste some of the new releases. -expected to open late next month.
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Petaluma leads Sonoma County in economic development

His decision was one example of many in recent years that have made Petaluma the leader in economic development in Sonoma County. It has one of the lowest unemployment rates in the county — 4.1 percent in March — and the second highest median household income, at $75,655 in 2015.
The business activity has rapidly reversed the fortunes of this city of almost 60,000, which was hit with a one-two punch at the turn of the millennium — fallout from the telecom bust of the early 2000s and the real estate crash some six years later. At its low point, commercial office vacancy rates were 40 percent.
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Petaluma is Fertile Ground for "Cultivated, home-grown culture - Lori Varsames"

When Lori Varsames saw her dream job in her dream location pop up on LinkedIn one morning, she jumped on the opportunity and applied.
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Adobe Road Winery setting up shop in downtown Petaluma

"When you’re starting to attract businesses that are relocating from the square in Sonoma — the heart of Sonoma Wine Country — to the heart of Petaluma, that really tells you just how attractive the area is, I think it’s going to be a great amenity for our local economy. It’s going to be a great ambiance for the downtown. It’s exactly what the downtown ought to be building."
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Big Things Happening in Petaluma

Our exciting new State-of-the-Art facility in downtown Petaluma...right on the Riverfront, continues to progress! We are bringing together all of the “Best Practices/Best of the Best” in terms of Tasting Room, Visitors Center, Winery and state-of-the-art equipment, Corporate and Banquet Facilities, Food and Cooking classes, Private Tasting and Barrel Room, Ultra-Premium Custom Crush/Private Label and a Beautiful Automotive and Motorsports Museum - all rolled into one EPIC location, operated by a highly efficient and motivated team. No pun intended but we are going to CRUSH IT!
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Race to the Top: A DITL with Kevin Buckler

Kevin Buckler is a man with two passions: fast cars and fun. And how does he bridge these two very distinct passions together? Through his two companies, Adobe Road Winery and The Racers Group. Running one successful business is a feat in itself, but Buckler is not one to shy away from a challenge. He rather flawlessly runs two, rotating between crafting award-winning wines and running his ever-expanding motorsports company.
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Wine Club Sign-Ups by the Numbers 2015 - Present

Month/Year # of Sign Ups Average / Month
January 2015 16
February 2015 16
March 2015 26 19.33
April 2015 18
May 2015 30
June 2015 24 24
July 2015 22
August 2015 19
September 2015 23 21.33
October 2015 26
November 2015 17
December 2015 16 19.67
January 2016 21
February 2016 23
March 2016 25 23
April 2016 18
Sonoma Tasting Room Closed-May 2016 9
June 2016 2 9.67
July 2016 2
August 2016 6
Petaluma Tasting Room Opened -September 2016 59
October 2016 60
November 2016 45
December 2016 38 47.67
January 2017 53
February 2017 43
March 2017 29 41.67
April 2017 38
May 2017 57
June 2017 64 53
July 2017 71
August 2017 59 62


Total Active Club Members as of August 29, 2017 1,115

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